“I wish someone had told me earlier on that when you do stick to what you believe is your truest self, then it is such a weight off your shoulders.” – Farnoosh Torabi
Do you ever feel like there is no model for you because you’re starting something that few people have ever done before? My guest today, Farnoosh Torabi, has truly carved her own way and stayed ahead of the curve.
Farnoosh is one of America’s leading personal finance authorities and the host of the So Money Podcast – which celebrated its 1000th podcast with over 12 million listens.
She has been a go-to business journalist for decades, and you may have seen her hosting on CNBC or featured in major news outlets from The New York Times to Glamour Magazine and NBC’s Today and Good Morning America.
You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!
“What happens if the social media world as we know it shuts down? What do you have to show for your work at that point? And if you don’t have a good answer, then that’s where you need to start working. You need to put more effort towards the meat and potatoes of your brand as opposed to sprinkles. Instagram is sprinkles.” – Farnoosh Torabi
Today, Farnoosh and I talk about her experience growing up with immigrant parents and how their pursuit of the American dream may have been challenging at times, but ultimately helped shape her success. We also take a deeper dive into her book When She Makes More and how she broke into TV and financial journalism. Farnoosh shares her best advice for those who want to start something new and the most important thing you can do in your communication that adds credibility and expertise.
“When you’re starting out, you need to find your path and get really good at it.” – Farnoosh Torabi
Show Notes:
- Why you need to stay consistent in podcasting
- What format is right for you?
- How to become a journalist
- What is business journalism
- How to deal with rejection
- What to do when there is no model
- How to succeed in news and journalism
- How to pitch to editors
- Why build your brand outside of social media
- How to stay relevant
- What happens when women make more money
“You have to constantly be creating your own opportunities and not waiting… don’t be reactive, be proactive.” – Farnoosh Torabi
3 Pieces of Advice or Action Steps:
- Listen to the voice in your head/heart/gut
- Do the work and stick to it
- Always stay curious
“My goal is to actually make an impact.” – Farnoosh Torabi
Brand and Resource Mentions:
- Farnoosh’s So Money Podcast
- Farnoosh’s book, When She Makes More
- Columbia School of Journalism
- Introvert or Extrovert?
- Business Journalism
Connect with Farnoosh Torabi:
Facebook | Instagram | Twitter | Farnoosh Torabi
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To you and your voice,
OWN YOUR VOICE AND POWER AND STEP INTO YOUR LEADERSHIP!
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